By Ken Hickson
Making it easier for tourists in Singapore to see more attractions and attend more events – and save money at the same time – is the objective of a new mobile App (application) called TravelEase, a local start up with its tech savvy eyes on regional expansion.
With close to 5000 registered users in ten countries, including India, Indonesia, Malaysia and Australia, the TravelEase App which started in September 2016, is going through an expansion phase this month, adding more categories and attractions for Singapore, as well as moving into Hong Kong and Bangkok.
Up until now, TravelEase has offered 45 attractions and events in different categories, the most popular being Gardens by the Bay and Universal Studios, but this month sees five new categories, with another 20 places and activities to book in Singapore.
Arts and Culture, along with food and drinks, are expected to be the new categories to attract the most interest, says TravelEase General Manager Arvinder Singh.
The other three new categories are: tours and sightseeing, attractions and shows, and fun and activities.
“With our focus on providing a hassle free travel experience and competitive prices, means tourists can actually see and do more while in Singapore. By being able to search, select and pay in advance online, before they even arrive in Singapore, bookings are automatically stored in their own online itinerary and they can add more activities as they go along”, Arvinder explains.
As all TravelEase tickets are paperless, all the user has to do when arriving at an attraction or activity is show or scan the booking kept on his or her mobile phone. Reminders and directions are incorporated in the App to it make it even more convenient for the independent traveller who might be on a first Singapore visit.
TravelEase was conceived and developed by four well-travelled Singapore-based entrepreneurs who could see that the digital economy was putting control, access and payment into the hands of individual travellers, armed with their mobile phones.
“What we’ve shown in a relatively short time is that there is definite market demand for our mobile App in Singapore and regionally,” Arvinder says. “Our users are happy and we’re getting more and more local businesses on board with attractive offerings.”
So it’s a growing business that’s good for the tourist, the travel industry and the economy. So much so that TravelEase is already eyeing even bigger markets after Singapore, Hong Kong and Bangkok. Tokyo and Taipei are next in line.
TravelEase was launched in Singapore in September 2016 as a mobile App (application) for tourists to search, book, pay, store and redeem e-tickets for visits to attractions and leisure activities. Started by an enterprising group of Singaporeans and foreigners who have travelled widely, TravelEase leverages technology to disseminate information and make transactions, enabling 5000 subscribers in 10 countries (as at 1 May 2017) to have bookings automatically stored in their own online itinerary. The user, who joins for free, is also able to securely store their travel document details and any other planned events/meetings, get reminders of bookings, including syncing with their Google calendars. TravelEase users receive attractive discounts at attractions, along with a paperless record of their bookings and payments, all on their mobile phone. Starting with Singapore, TravelEase is now adding other Asian destinations, with Hong Kong and Bangkok coming online this month (May 2017), followed by Tokyo and Taipei in June 2017. More info: https://www.facebook.com/traveleaseSG/
Ken Hickson, Managing Editor of The Avenue for Creative Arts and ABC Carbon Express, writes about TravelEase and has agreed to spread the word through Fifth Avenue Media and Editorial Services, the Arts and Education publishing and communications division of Sustain Ability Showcase Asia (SASA).